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Early to Rise

By Alexa Vaughn - Entrepreneur.com  
Related Articles in: Getting Started > Business Plans

Four years ago, Donny Ouyang cracked open one of his dad?s old computer science books and began learning HTML code and website techniques.  This accidental discovery grew into a great entrepreneurial opportunity when he sold his first website less than a year later.

Now 16, Ouyang is making more than $6,500 a month as CEO of Kinkarso Tech--all while playing basketball, piano and guitar in high school. That's because his business has advanced into SEO consulting and "flipping" unwanted websites--that is, revamping and reselling sites for profit.

But Ouyang isn't alone. Six in every 10 teens want to be an entrepreneur, and they can start e-businesses with little or no capital.

Caught in a Web of Advantages

"This trend of more teen businesses has a lot to do with the internet giving easier access to the resources they need to develop their business ideas," says William Walstad, an economics professor at the University of Nebraska, Lincoln.  A long-time advocate of youth entrepreneurial training in schools, Walstad is the author of The Entrepreneur in Youth: An Untapped Resource for Economic Growth, Social Entrepreneurship, and Education.

"Today's teens are more tech-savvy and, as a consequence, are at an advantage when it comes to finding those startup resources."

And because online social networks  like Facebook and MySpace and other technologies have become so integrated into teens' lives, many discover big online business ideas before seasoned entrepreneurs do.

"We opened up the iPhone to people around the world because AT&T is only available in the U.S.," Jourdan says. "So we ended up selling licenses to people in over 150 countries."

After starting the business last September, Jourdan adapted his business model according to the iPhone's software updates.  Now he's selling the actual unlocked iPhone on his website.

Jourdan knows that as iPhone's software issues diminish, so will the profits of his business--but he's not worried. He's already made enough money to open a restaurant franchise someday in his hometown of Syracuse, Utah.

Benefits Beyond the Tech Know-How
Besides being tech-savvy, teens have other inherent advantages when starting a business.  One, Cook says, is that there is less overall risk.

"You don't have to worry about losing your home or paying any other huge bills as long as you're living at home," Cook says.  "The worst thing that could happen if you try to start a business as a teen is that you fail."

Another huge benefit of being a teen running a business is that it's an attractive story for local and national news.  Cook, for instance, has been interviewed by CosmoGirl and MTV as well as national newspapers and news shows.  Her story also spiced up her application to Georgetown University, where she currently studies business while running her business.  Cook considers being a teen as so advantageous, that she's afraid of being so old now--18.

It took Ouyang a little longer to admit his real age to clients (who thought he was 23 for the first three years). But after building a solid reputation through his business, he finally admitted he was 16.

"I only lost one customer after I revealed my age, but most people were just impressed," Ouyang says.

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